Flyer Designs 2

These are the final developments for the flyers — front & back. I was just playing around with the placement of the type over the images working out a way to get it consistent across each flyer. Working with a series of flyers sets the tone for the event showing the variety and consistent quality of the products. I was trying to use the idea of only revealing small amounts of the products rather than showing them in their full glory. The aim of this was to build intrigue towards the event and not give everything away hindering the event slightly pointless.
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These are the finalised designs that I created for the flyers and the final layout for the type which would be applied across all three designs. It is a relatively simple design, just applying the typeface, new logo for Inoda & Sveje and the same colour scheme. The stripped back/ thinned out glyphs work well with the identity and are elements that I plan to include in the Inoda & Sveje identity. As the typeface isn't a body copy typeface it works well with the contrasting glyphs and its non-functional form portrays the interesting aesthetic of the brands products.