Yearbook Promotion

As part of the brief was promoting it online and creating deliverables to distribute before the event I created these designs that can be used as mail outs or general promotion. The actual promotion will be screen printed and used to distribute inside the event, allowing visitors to take home an aspect of the project. We are going to screen print the designs to match the spot colour used on the inside of the yearbook.

The design uses the grid system to contrast the design used on the cover of the book, and developing the visuals to create a more versatile identity to spread across products rather than just using the shapes.